How much have energy drink sales grown since 2000?

How much have energy drink sales grown since 2000?

In the US, energy drink sales have grown by more than 5000% since 1999. While the energy drink industry was much smaller circa 2000, it wasn’t non-existent—the market raked in more than $350 million that year. Caffeinated sodas, like Jolt Cola, have existed for years.

Are energy drinks a growing market?

Global energy drink sales reached $57.4 billion in 2020 and are expected to grow by 7% between 2020 and 2025.

What was the total sales of energy drinks in 2008?

Within the functional beverage category, the energy drink segment has experienced the largest volume growth and increased annual sales, both in the United States and abroad, reaching $4.8 billion in 2008 in the United States alone (Datamonitor 2008a).

How many cans of energy drinks are sold each year?

The popular energy drink Red Bull sold 7.9 billion cans in 2020 worldwide, up from just over 4 billion cans in 2011.

What age group drinks the most energy drinks?

Next to multivitamins, energy drinks are the most popular dietary supplement consumed by American teens and young adults. Men between the ages of 18 and 34 years consume the most energy drinks, and almost one-third of teens between 12 and 17 years drink them regularly.

Who is the target market for energy drinks?

The targeted demographic group is teenagers, young adults, 18 to 34 y old; although expansion into nontraditional markets is also occurring. It is claimed that energy drinks can offer an increased energy boost related to their ingredient profile of caffeine, taurine, herbal extracts, and vitamins.

How many sports drinks are sold each year?

The sales volume of the sports and energy drinks category amounted to 4.31 billion cases worldwide in 2019. In the U.S. alone, the sales volume of sports drinks amounted to over one billion 192-oz. cases in that year, capturing a market share of 35.7 percent of the non-carbonated soft drink market.

Who is worth more Red Bull or Monster?

Top 10 Largest Energy Drink Brands in the World 2020

Rank Energy Drink Brands Revenue (USD billions)
1 Red Bull GmbH 6.13
2 Monster Beverage 3.37
3 Rockstar 918
4 Eastroc Super Drink 350.12

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