What is the Festinger and Carlsmith study?
What is the Festinger and Carlsmith study? Festinger and Carlsmith (1959) investigated if making people perform a dull task would create cognitive dissonance through forced compliance behavior. What is the contribution of Leon Festinger and James Carlsmith in social science? Leon Festinger and James M. Carlsmith (1959) conducted an experiment entitled “Cognitive Consequences of Forced […]