How do you use EDDM tools?

How do you use EDDM tools?

How to Create an EDDM Retail Mailing

1. Create or Use an Existing USPS.com Account.
2. Select Neighborhoods & Audience.
3. Design & Print Your Mailpiece.
4. Choose Drop-Off Date & Payment Options.
5. Print Forms & Prepare Mailing Bundles.
6. Drop Off or Ship Your Mailing.

How do I make EDDM postcards?

9 Tips for Designing a Successful EDDM® Postcard

1. Headline. Start the postcard with a simple, yet bold opening statement.
2. Message. Establish why people should choose you over your competition.
3. Coupon or Discount. People love a good deal.
4. Call to Action. Call to action!
5. Contact Information.
6. Photos.
7. Logo.
8. Testimonials.

How long does EDDM take to deliver?

How Long Does USPS EDDM® Take to Deliver? 1 to 2 business days. When you’re using the Retail USPS EDDM® option (where you drop your postcards off at the local post office that services the carrier routes it’s going to) your mail piece will usually hit homes within one to two business days.

What are the size requirements for EDDM?

EDDM Retail’s Size requirements Minimum Size: Be greater than either 6 1/8 inches high or 10.5 inches long on one side. Maximum Dimensions: No side can be longer than 15 inches or 12 inches high. Weight: Cannot weigh more than 3.03 ounces. Thickness: Must be thicker than 0.007″ and less than .

Does EDDM require a permit?

EDDM® Requirements: EDDM® Business Mail Entry (BMEU) When using EDDM® Business Mail Entry you will need to apply for a permit at your post office, or use your Mail Service Providers permit.

What is the cost of every door direct mail?

The cost of EDDM Retail is $0.20 per piece. After all is said and done, the postage savings can reach up to 7 cents over standard letter mail, or 3.5 cents over 4×6 postcard first class postage rate. That adds up fast when you’re sending thousands of postcards.

What is the average return on EDDM?

The typical response rate (RR) for direct mail campaign using a non-targeted list or EDDM® is anywhere between 0.25-0.75%. If you are using targeted prospect list, the response rate can go up to 2%. If you mail to your house list properly planned and executed campaign could yield even 5% RR.

Why use Every Door Direct Mail?

You can use Every Door Direct Mail® Service to: Help reach a location without an address list. Send out local mailings or national campaigns. Help build more traffic. Help reduce mail preparation costs.

Does every door direct mail or EDDM work?

EDDM allows you to send mail to potential customers by neighborhoods of your choice at a much lower rate than postage stamps, and is even less expensive than bulk rate mail. With the Every Door Direct Mail (EDDM) you send mail to potential customers by neighborhoods.

How do EDDM mailers work?

Delivery Area. The maximum delivery radius per production run/drop-off is 5-miles.

Order Quantity Requirements. The minimum order needed would depend on the selected route totals.

Turnaround Time. Turnaround for full-service EDDM is about 8 business days from design approval to in-mail-box delivery.

Leftover Mailers.

Selecting Your Mailing Routes.

What is EDDM mailing?

EDDM mailing is known as saturation mailing, as it stands for Every Door Direct Mail. This means that you can pick an area where some of your audience lives, and send out a mass mail to everyone in that area. It literally gets delivered to every door, which is where the name comes from.

What is every door direct mail or EDDM?

A: Every Door Direct Mail ® (EDDM ®) is a program created by the United States Postal Service ®. The program enables advertisers to reach every address within targeted carrier routes, at reduced rates, without the need for additional mailing services, lists, or permits. It is ideal for neighborhood mailings and local market saturation.