How much does IRI data cost?

How much does IRI data cost?

Robust, Affordable Test Data Management Pricing for permanent use ranges from USD $7K to $19K depending on hardware and location. Each license includes: PII data discovery (database, flat-file, and dark/document data profiling) unlimited deployments of the IRI Workbench GUI on Windows.

Is IRI data public?

IRI became a public company in 1983. By 1993 Fortune Magazine named IRI a “company to watch” for expanding into two of its biggest markets: analyzing nationwide scanner data on consumer products and producing computer software.

What data does IRI have?

Big data, analytics and insights that power action and growth. As one of the original innovators in big data, IRI integrates the world’s largest set of otherwise disconnected purchase, media, social, causal and loyalty data to help CPG, retail, over-the-counter health care and media companies grow their businesses.

Does Nielsen have Kroger data?

Kroger only allows retailer level data to be sold by IRI. Nielsen has Kroger data so can incorporate it into their Food channel total but cannot release Kroger details.

What is Nielsen CPG?

Founded in 1923, Nielsen is an institution in the world of CPG market intelligence. Its extended All Outlet Combined (xAOC) multi-channel market offers its broadest view of US retail sales, and includes figures from food/grocery stores, drug stores, big box stores, convenience stores, and more.

Who owns IRI?

New Mountain Capital
Vestar Capital Partners
IRI/Owners

Is Costco included in IRI data?

Costco data is available from IRI as an entirely separate service called CRX.

What is iri liquid data®?

Retailer loyalty program data is incorporated with granular point-of-sale and other large data sets for a full view of the channel, category and shopper. With the unmatched assets of IRI Liquid Data®, retailers powers proprietary manufacturer/retailer collaboration process as well as a retailer-specific plan to help everyone win.

Is iri better than Nielsen for manufacturers?

Though it’s a much younger company, IRI has managed to secure enough data reach to remain competitive with Nielsen. In fact, a number of its exclusive retail data deals could make it the ideal choice for some manufacturers. IRI’s MULO, or “Multi Outlet,” market offers high-level data across all major industries at the same general level as Nielsen.

What scanner data does ERS purchase from IRI?

To address policy and programmatic issues of interest to USDA, ERS acquires proprietary household and retail scanner data from Information Resources, Inc. (IRI), a market research firm. These data include the Consumer Network household-based scanner data and InfoScan retail point-of-sale scanner data.

Is iri a vendor in the report?

IRI is listed as a sample vendor in the report. Learn More IRI OmniMarket™ and IRI OmniConsumer™ offer the first omnichannel measurement at scale for CPG. Integrated into IRI Liquid Data®, they allow clients to shift from insights to activation for market and consumer behavior. Learn More