What percentage of online shopping does Amazon have?

What percentage of online shopping does Amazon have?

As of September 2020, Amazon accounted for 37.9 percent of online retail sales in North America. The online retail platform’s market share in Europe amounted to 9.8 percent. Figures include own sales and third-party marketplace seller sales.

What percentage of online shoppers use Amazon?

Favorite online stores in the U.S. As of November 2020, an estimated 60 percent of U.S. consumers stated that their online shop of choice was Amazon, making it by far the favorite e-commerce shop among online shoppers. With less than 15 percent, Walmart’s web shop ranked second.

What is Amazon’s market share in e-commerce?

30%
Amazon market share in the UK stands at 30%. The UK e-commerce market ranks as the third-largest in the world, behind China and the US.

What percentage of GDP is Amazon?

With online retail and web services both in high demand, Amazon’s market cap has grown to $1.7 trillion, larger than 92% of country GDPs.

What percentage of people shopped online in 2020?

87%
In 2020, 87% of the people in the UK made online purchases up from 78% in 2018. Clothing is the most bought item online in the UK with 64% of online shoppers.

What is Amazon’s target market?

Amazon’s target market is middle and upper-class consumers (evenly split between genders) with home computers or smart devices aged between 18-44 as of 2021. Additionally, 60% of Amazon’s target market are from the United States who prefer shopping online for convenience, fast delivery, and competitive prices.

What is Amazon’s market share 2021?

(Fortune, 2017) Amazon’s global retail e-commerce sales are expected to decrease slightly to 15.9% or $468.87 billion in 2021. (eMarketer, 2020) By 2021, Amazon is projected to reach 39.7% in market share or $302.36 billion in U.S retail e-commerce sales (eMarketer, 2020).

What percentage of the US ecommerce market is controlled by Amazon?

In total, Amazon accounts for more than 5% of the total US online and offline sales. [5] On top of that, in 2019, Amazon is predicted to account for 13.7% of the worldwide online retail market sales. Moreover, the company will control over 50% of the US eCommerce market by 2019. [6]

How big is the e-retailer Amazon?

According to recent industry figures, Amazon is the leading e-retailer in the United States with close to 232 billion U.S. dollars in 2018 net sales. The majority of the company’s revenues are generated through e-retail sales of electronics and other products, followed by third-party seller revenues,…

What are the demographics of Amazon Prime users?

Amazon Prime demographics indicate millenials make up the majority of Prime users, and Prime users make up 65% of overall Amazon users. 66% of online users begin their search on Amazon, and 82% claim it is the most important online retail store. Amazon lent over $1 billion USD to small and medium-sized businesses in 2019 to fuel their growth.

What is the market share of Amazon in the US 2021?

By 2021, Amazon is projected to reach 39.7% in market share or $302.36 billion in U.S retail e-commerce sales (eMarketer, 2020). In 2019, U.S. e-commerce sales figures reached $602 billion.

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