What is New Wave graphic design?
What is New Wave graphic design?
In design, New Wave or Swiss Punk Typography refers to an approach to typography that defies strict grid-based arrangement conventions. Characteristics include inconsistent letterspacing, varying typeweights within single words and type set at non-right angles.
What is graphic design theory?
Graphic design theory research examines how designers can read about and read into designs in order to stimulate growth and change in their own work. It inspires new lines of thoughts and questioning, and opens up new theoretical directions.
What is April Greiman style?
She describes her style, which epitomizes the 1980s California New Wave in graphic design, as “an experiment in creating ‘hybrid imagery. ‘ ” “At the heart of the concept of hybrid imagery is a recognition that, in inventing new technologies, we reinvent ourselves,” Greiman explained.
Does it make sense April Greiman?
In response to the piece’s titular question, Greiman has been known to paraphrase Wittgenstein: “It makes sense if you give it sense.” The Modernists were shook.
What is postmodern graphic design?
The term postmodern has been used in the graphic design world since around the 1980? s and is used to describe an art movement that contradicted the established forms of modernism. Many designers thought post modernism was just disruptive self-indulgence made up of a mixture of styles, with no formal characteristics.
Who is Wolfgang Weingart?
Wolfgang Weingart. He began teaching at the Basel School of Design, where he was appointed an instructor of typography by Armin Hofman in 1963. He also taught for the Yale University Summer Design Program in Brissago. Throughout his entire career he spent time traveling and lecturing throughout Europe, the Americas, Asia and Australia.
What is Weingart’s view of making?
Weingart views the act of making as an integral educational tool. Intellect, he says, “can be expressed and cultivated through handwork.” In the gallery, a selection of his design principles and anecdotes are applied to the walls, drawn directly from the pages of Typography.
What is Weingart’s Typography?
Moreover he is deemed the pioneer of ‘New Wave’ or Swiss Punk typography. Weingart was born in 1941 in Constance at the northern foot of the Alps in southern Germany. He spent most part of his childhood in Germany and for a brief period moved to Lisbon with his family, in 1954.
What did Weingart do at Yale?
Also Weingart became an instructor at the Yale University Summer Graphic Design program in Brissago from 1974-1996, during this time he designed a poster for photographer John Glagola.
