Why is the 2012 Olympic logo bad?

Why is the 2012 Olympic logo bad?

The bright colors and weird shapes of the 2012 Olympics logo do not accurately portray the host city of London. One of the biggest complaints lobbed against this design is that it looks like something out of the 80’s or 90’s, not 2012. It could just as easily be a design for America or Japan.

Why does the Olympic flag have 5 rings?

Based on a design first created by Pierre de Coubertin, the Olympic rings remain a global representation of the Olympic Movement and its activity. These five rings represent the five parts of the world now won over to the cause of olympism and ready to accept its fecund rivalries.

Why is the 2012 Olympics logo so weird?

The design is meant to imply the year “2012,” but the elements that spell it out are so bizarrely placed and shaped that that’s not readily apparent. The bright colors and weird shapes of the 2012 Olympics logo do not accurately portray the host city of London.

What type of font is the 2012 Olympic logo?

2012 london olympics typeface by alias image: alias typeface by alias / gareth hague‘the logo was already designed before aliasbecame involved in the project, wolff olins had used our ‘klute’ typeface as its starting opine and because of this they thought it would be appropriate for us to design a typeface to accompany it.

Is the London Olympics logo good or bad?

A good Olympics logo should give a sense of the games themselves, while being a reflection of the time period that the games were hosted in. Most importantly, the logo should be a reflection of the host country’s culture and values. The London Olympics logo fails in almost all of these categories.

What do the colors of the Olympic rings mean?

While the bright pink and yellow colors bring a sense of energy and excitement associated with the Summer Olympics, it could just as easily be an invitation to a beach party. There’s nothing in the design that specifically feels like the Olympics, other than the actual Olympic logo at the top.

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